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Argentine Marxist revolutionary Che Guevara was photographed wearing a Rolex GMT Master Espresso watch whilst puffing on a famous Cuban cigar. Interestingly, this watch is very similar to the GMT Master that Fidel Castro wore – so perhaps they both liked the same design?
Over the years, Guevara and Castro both wore their Rolex’s whilst in military uniform. As a result, this look became a big part of their image.